Banegaarden: Automated Booking System
Banegaarden captures 100% of event inquiries with an automated booking system that eliminated lost leads and freed their team from hours of manual data entry.
The Challenge
Banegaarden, a premier event venue, was losing up to 20% of their booking inquiries. When potential customers submitted requests through their website, the information frequently failed to reach their event management system. The team had no way of knowing a lead was lost until frustrated customers called back.
Staff spent 8+ hours every week manually checking for missing submissions and re-entering lost data. This wasn't just inefficient. It meant lost revenue from inquiries that slipped through the cracks entirely, and a frustrating experience for customers trying to book their venue.
Our Approach
An automated system was built that guarantees every booking inquiry is captured, validated, and delivered to the right place. The system includes built-in safeguards that automatically recover from any failures, plus real-time alerts so the team always knows exactly what's happening.
Implementation Phases
Mapped the complete booking journey to identify where and why inquiries were being lost.
Built a reliable connection between the website and event management system with automatic verification.
Added automatic backup and retry capabilities so no inquiry can ever be lost, even during system issues.
Verified the system under real-world conditions and deployed with live monitoring.
System Architecture
Website booking inquiries
Verification, delivery confirmation, automatic backup
Confirmed bookings in event management system
Results & Impact
Every booking inquiry now reaches the team
No more manual data entry or chasing lost leads
Revenue increase from inquiries that previously slipped through